Mining IoT major sensemetrics launches global strategic alliance program to extend connectivity

sensemetrics Inc, the Industrial IoT (IIoT) company that transforms sensor data into real-time situational awareness, active risk management and safety solutions for the world’s largest enterprises in mining, dams, energy and the industrial machine sector, today announced the launch of the sensemetrics Global Strategic Alliance Member Program. The program is designed to create a broad-based technology ecosystem that extends sensemetrics’ worldwide reach; deepens its value for customers in key vertical markets; and provides alliance members with a profitable, rewarding growth opportunity.

The launch of the new program follows sensemetrics’ recent announcement regarding completion of Series A funding to support the expansion of its innovative IIoT sensor platform. Differentiated by a true cloud design and API-driven architecture, the platform reduces the cost and complexity of introducing IoT strategies into industrial environments.

“Building on our promise to expand, the Alliance Member Program sets in motion a formalised approach to connect other manufacturers’ devices to our cloud platform, allowing us to offer customers a more comprehensive, market-ready solution for connectivity, with analytics capabilities that solve their sensing and IoT challenges instantly,” said Matt Meehan, CEO, sensemetrics. “By aligning closely with a select group of system integrators and reseller  partners around the globe, we will be able to advance our vision of a world where customer access to sensor data is available via the sensemetrics cloud platform — in real-time, from any device, anywhere.”

sensemetrics has already begun to sign a number of Global Strategic Alliance Member partners that complement its technology and go-to-market mission, with a focus on growing channel alliances in Latin America, Canada and Europe. The types of organisations that the company is seeking to engage with include sensor manufacturers, advanced analytics software developers, engineering service providers, system integrators and resellers in the mining, water, transportation, energy and construction market segments.

sensemetrics says it further differentiates its platform based on the delivery of rapid time to value and low installation and maintenance costs to customers. In addition, the platform features an instant data feedback experience. “Instant feedback is critical for industrial customers, not only for addressing the most pressing problems of today but also for supporting them in planning for how they will expand sensing of their distributed assets in the future to make their operations safer and more efficient. Accordingly, sensemetrics is looking to align with partners with a safety-first mindset,” said Justin Schmidt, Vice President of Business Development, sensemetrics.

Other key features and benefits of the program include:

  • A program structure designed to enable profitable, long-term growth for all members together with sensemetrics.
  • Tools and ongoing support that fuel fast and effective integration of Alliance member sensors, gateways and software with the sensemetrics platform, ensuring customer confidence when selecting the sensemetrics platform solution.
  • Access to the new sensemetrics Alliance Portal, a centralised place to collaborate on joint go-to-market initiatives and lead sharing, as well as gain access to online training and marketing collateral.
  • Co-branded marketing opportunities for lead generation activities such as webinars, lunch and learns and invitationals.