ADG Global Supply will be exhibiting at the Mining Indaba 2013, featuring a large off-the-road (OTR) tyre and a range from its new BROQ and Hycore product offers. In October 2012, ADG was appointed as the exclusive selling agent in Africa for the emerging leaders in OTR tyres, Torch. This new partnership set the wheels in motion for ADG to bring this proven, quality OTR tyre brand to Africa, a region which they have been servicing for over 18 years. As well as the launch of Torch OTR Tyres to African mining companies, the event will also see the launch of ADG’s new product offer under the brands BROQ and Hycore.
BROQ encompasses a range of quality industrial products across categories including mining consumables, safety, workwear, lifting and rigging, electrical and lighting and exploration and geological. Distributed globally, BROQ products have been designed to withstand the challenging African environment including an innovative range of workwear that offers insect protection. All BROQ products are tested and approved to Australian and International standards.
Hycore is a new range of drilling consumables and parts developed to provide maximum performance in most drilling applications, no matter how challenging. They effectively manage cuttings and when used with an effective drilling fluid system, offer improved penetration and core retrieval.
ADG’s Marketing Communication Manager, Joanne Stewart, said, “We are particularly excited to formally launch Torch OTR Tyres and at our stand we will feature a 3300R51 tyre, which stands over 3 m high. ADG is very much about representing quality brands that meet our clients’ needs. That is why BROQ, Hycore and Torch have been under development for some time in preparation for this launch.
“For example, with Torch, our tyre specialists spent a number of years looking at emerging tyre brands to make sure that we could offer our clients the very best and most reliable OTR tyres in the market. Torch OTR are committed to product development. They have a modern factory, they specialise in large radial tyres and importantly, their tyres offer proven performance in tough conditions. They are accredited by a number of blue-chip mining groups including BHP Billiton.
On display, we will also have a selection of our BROQ range including workwear, abrasives, personal protective equipment and more. We are also showcasing our new HYCORE drilling equipment including a complete wireline line system from the HY range.”
ADG says its “single contact-global reach model delivers an end-to-end solution of world-class products, supported by dedicated procurement and supply chain management services. This delivers significant savings across the entire supply chain and leaves clients free to focus on their own core competencies to grow their business. With offices and distribution centres in Australia, Asia, the UK and South Africa, ADG provides truly global solutions to clients across a range of industries including drilling and mining.”